My name is Kimberly and I am a sass talking, carb eating, Southern girl who loves roasting and drinking gourmet coffee! I also have a mild obsession with the color pink and all things overtly feminine and beautiful.
I would like to take a moment and share a few answers from a recent interview to give you an idea of our backstory:
Tell me about your business and how you got started:
My husband and I purchased a coffee roasting business 6 years ago and I have been wanting to launch an unapologetically feminine coffee line for some time. We came up with the idea for Southern Belle on the way home from a family vacation almost a year ago. I finalized the flavor profiles in May and have worked with designers and graphic artists for the last 6 months to get branding and packaging nailed down. We are finally ready to launch!
Tell me your Why?
I believe in daily luxuries. Our coffee has such an amazing flavor and I love sharing it with others. I wanted to design something that would help women start their day off with energy and humor. I also sought to fill a need in the retail gift space. It's so hard to find that perfect gift that people will actually love and use!
Who are your competitors and what makes you unique?
Pretty much every coffee company is a potential competitor but I hope to connect with people on a personal level through social media and events so they know who they are buying from and feel good about supporting a small business! As far as what makes us unique - I have specially crafted our coffee from a blend of my favorite origins and flavors to come up with something truly one of a kind. You will be able to taste it!
What is your favorite flavor?
Wow, that is like asking which one of my kids I love more! It's truly impossible for me to answer. Each flavor is different and I love to rotate them.
What has been the most rewarding part of your journey?
While the entire process is rewarding, the most exhilarating moment is when you hold your finished product in your hand. It's the moment you realize that you have put so much of yourself into bringing it to life from what was once a simple idea. It's truly magical!